Formulate is currently available by invitation only 💌. Enter your email to be added to our wait list.
Please provide a valid email address 😭
ADD ME TO THE LIST
Your first stop for daily hair-spiration 😍
How To Restore Curly Hair
Give your curls the love that they deserve!
Wavy Hair Routines: 3 Routines For Wavy Hair
Time to oomph up your waves!
Everything you need to know about this fun hair trend
Corrective Hair Color 101
Get all your corrective hair color questions answered by the experts
"My Hair Is Naturally Curly But Won't Curl Anymore"
5 tips for getting your natural curls back
Flyaway Hairs: How To Tame 'Em
Buh bye, flyaways!
Curly Hair & Humidity
Your how-to guide for dealing with curly hair in the humidity.
How To Flat Iron Natural Hair
Two different ways to straighten natural hair
Hair Consultation 101
Your guide to an awesome hair consultation
Waist Length Hair: Is It Attainable For You?
Time to rock some mermaid hair 🧜♀️
Shag Haircut 101
Shag's aren't just for the 70's, ya know
How to Fix Bad Highlights or Lowlights
"Is there a way to fix this so that I can stop looking like a tiger?"
How To Go Back To Your Natural Hair Color
How to ditch the artificial color and go all-natural with your hair
Hairstyles That Flatter Your Features
What can you learn about style from two of the most famous actresses of all time? A LOT!
Finding The Right Hair Colors For Your Skin Tone
A handy-dandy guide to finding the right color for you.
How To Sleep With Curly Hair
Sleep easy with your curls secured
Ouidad Cut 101
Is this the right curl-cut for you?
How Long Should I Wait To Dye My Hair Again?
**glances at clock**
How To Get Hair Glue Out of Your Hair
Hair glue is great ... until it isn't.
2000s Hair : The Definitive Ranking
Butterfly hair clips, half up-do's, and bangs, Oh my!
How Often Should You Brush Your Hair?
We talked to the experts to find out
So What IS A Deva Cut?
... and why are people so obsessed with it?
Low Maintenance Hair Color: A Pocket Guide
Get the low maintenance look you've always dreamed of with this handy-dandy guide
What's a blowout? (No, seriously)
...in which we provide both the literal definition of a salon blowout and also attempt to figure out the gobstopping popularity of professional blowouts.
Curly Hair Specialists: What's Up With The Shortage?
Why don't we have more stylists trained in curly hair?
Hair Secrets: 7 Things Your Hairstylist Won't Tell You
(but totally wants you to know)
The Feathered Haircut: An Untold History
Would the real inventor of feathered hair please stand up?
Blue Highlights: 40 Stunning Examples
Because pink highlights = so last year 🙄
Famous Hair Stylists: The 7 Best on Instagram
Honestly, if you're not following these 7 IG stylists what are you even doing???
These Rainbow Hairdos Are The Soothing Content You Need Today
Self care is googling rainbow hair, right?
~FALL~ in Love With The Perfect Wedding Hairstyle!
What's a more iconic hair-season than Fall? HELLO wind-swept hair!
Kaitlin's 5 Favorite Hairstyles to Work Her Wash
With Formulate, my hair does what I want now - effortlessly tousled waves to a tidy top knot and everything in between, I can truly work my wash.
DIY These 9 Super Cute Hair Accessories Out of Random Stuff In Your House
Because not having to leave home to buy crafting supplies is honestly a DIY dream ✂️🎀🎨
The Job Interview: Hairstyle Tips That Will Get You the Position
People are constantly freaking out about what to wear to job interviews... but what the heck do you do with your hair?
These Are the 24 Brightest & Boldest Styles On Instagram This Month
These IG hairstylists are color geniuses 😍 We are in loooooove!
37 Flowery IG Wedding Hairstyles That Make Us Want To Get Married Literally Right Now
Here comes the bride... all dressed in FLOWERS!