Do your products contain silicones?
Your personal chemist can build formulas with or without silicones. If you wish to avoid them completely, we have provided an option for silicone free in the questionnaire.
What are the bottles made of?
Formulate bottles are made from 100% recyclable plastic (PET), and are denoted as such on the bottom of each bottle.
Are your products safe for color-treated hair?
Yes! Be sure to select Color Protection as one of your hair goals. Your chemist will use a very gentle sulfate-free surfactant (cleanser) that is ideal for color-treated hair.
I'm allergic to xyz. Can I use Formulate?
Please let you chemist know (at the end of the questionnaire) about your allergies. In most cases your chemist will be able to build formulas that exclude your allergies. If not, we will cancel and refund your order.
I have oily hair and/or scalp! Can Formulate help with that?
Traditional shampoos use high doses of potent surfactants (cleansers) that strip your hair and scalp of its natural oils. While you may feel great immediately after showering, over time your scalp begins to overcompensate by producing even more oil. It's somewhat counter-intuitive, but you actually need a more gentle cleansing shampoo formula to make your scalp produce less oil and correct the problem.
Your Formulate chemist will help to balance the scalp and regulate sebum production. It's possible that you may experience more oiliness in the beginning of your transition; however, stick with it and your hair & scalp will thank you for it!
Can Formulate stop hair loss/increase hair growth?
We cannot make the claim of hair regrowth nor do we promote any of our ingredients or products to reverse hair loss...which is a medical condition.
We do; however, have several active ingredients (saw palmetto fruit extract, sesame seed oil, argan oil, beta-sitosterol, and tocopherol) that have some data to support hair growth and follicle stimulation.
I have dandruff, psoriasis, dermatitis, eczema, or other conditions. Can Formulate help with that?
The Formulate chemistry team carefully considers your scalp health when building a unique formula for you. Formulate is not a medical treatment for any scalp/skin conditions; however, our chemistry team will certainly use ingredients to help boost your overall scalp health.
I'm sensitive to fragrance, do you have a fragrance free option?
Our natural scent options - Freshly Squeezed, Burgeon, and Serenity - are made of aromatic oils from plant extracts and contain NO synthetic fragrances.
If unscented products are your preference, we recommend going with one of our natural scent options in the "light" strength. This will be just enough to help neutralize any unsavory scents that certain raw ingredients have, but should not be noticeably scented.
Are your products all-natural?
Where we can, we use all-natural and naturally derived materials; however, we use some safe synthetic ingredients in an effort to never compromise on efficacy or sensory experience.
Is Formulate cruelty-free?
Formulate does not conduct testing on animals, nor do we work with suppliers who do. We do not sell our products anywhere that animal testing is required by law.
Are your products gluten-free?
We do use yeast extract in some formulas; however, your personal chemist can build your formulas without gluten. If you wish to avoid gluten completely, we have provided an option for gluten free in the questionnaire.
Do your products contain alcohol?
Only fatty alcohols (such as cetearyl alcohol).
Is Formulate sulfate-free?
Sure is! Compared to sulfate-based shampoos, sulfate-free shampoos can feel a little different. Your formulas may foam a little less and require extra water to work it in and to rinse it from your hair.
We currently have keratin, lanolin, and collagen in our ingredient database that may be selected for your formula. If you prefer that your formulas are made using only vegan ingredients, please indicate so at the end of the questionnaire.
Where are Formulate products made?
Formulate products are made and dispensed in the U.S. All of our ingredients are sourced within the U.S.
What is included in each shipment?
Each Formulate shipment includes the following:
- One bottle of customized shampoo
- One bottle of customized conditioner
- Two pumps (8oz and 14oz sets only)
- One "Personal Care Passport" that details the current state of your hair, your goals, your specific formulation plan and a full ingredient list.
- Your personal chemistry team. We couldn't all fit in the box but we're here for you.
14 oz set of shampoo and conditioner (includes 2 pumps) costs $49.00.
8 oz set of shampoo and conditioner (includes 2 pumps) costs $39.00
4 oz starter set of shampoo and conditioner costs $19.95
Free shipping on all orders
Do you have purple (debrassing) shampoo and/or conditioner?
Yes! If you want a purple (debrassing) shampoo select the appropriate option when completing the questionnaire. Currently we offer purple (debrassing) shampoo only.