Shampoo & conditioner, perfectly engineered just for you. Formulated based on your characteristics, goals, lifestyle, and environment. Thank you technology.
Remember when we used to shop shelves of mass-produced personal care products?Back when we had no control over our formula, no idea what the ingredients did, and no way to tell companies what we actually need?
We're changing everything.
A Formula Just For You
We brought industry-leading chemists & engineers together to create technology that formulates based on your unique characteristics and the efficacy of our growing list of ingredients.
Yea, there's an app for that now 📱. Adjust your formulation settings & provide feedback to our chemists through our mobile app. We all need a pocket cosmetic chemist in our lives 👌
Bonus round: Fewer preservatives, less water, & more of what matters. Sourced based on peer reviewed scientific studies. Good for you, good for your hair, and good for this great big ball 🌎 we’re all living on.
